With every small business, the hardest part is often finding new clients. It can be difficult and stressful. Putting in a huge amount of energy to start-up a business, and then, nothing? The problem is most likely not getting enough clients, or none at all. With these 8 tips, finding new clients is easy and will almost become self-perpetuating.
In the past years, the use of Social Media has been growing at an astronomical rate with giants like Facebook, Twitter, and Instagram leading this trend. Building a company image on these sites will definitely allow you to reach more clients and even those on the other side of the world. Using Social Media to advertise your business can drastically boost your number of clients because you will be more easily discovered. With 1.09 billion active users visiting Facebook alone on a daily basis will surely get your business attention.
Blogging and Newsletter Subscriptions
A huge part of having a small business is being able to maintain your website and keep your current clients posted with weekly blogs and Newsletters. Creating a blog gives your company a voice and an opportunity to connect with clients who follow you. Having meaningful content will also boost your SEO, which can return new clients. Plus, keeping your current and old clients happy with content-rich information will likely earn you referrals. Having a voice in the community and showing how dedicated you are to maintaining your business is a good way to build credibility and increase clientele.
Reach out to Friends and Family
Another huge way to prospect for new clients is reaching out to friends and family and offering your services. Working for friends and family will likely get you that client boost when they refer their friends to you because of their past experiences. Friends and family have their own networks, and reaching out will get you even more known through their networks. Often, reaching out to friends and family will get you that first client.
Have a Website with an Exciting Landing Page
As you begin to round up a few clients, your business will tend to get more and more customers. Having a website with an exciting landing page will briefly inform them about who you are and what you do. Keeping a landing page as brief and exciting as possible will get you more clients. Most of the time, people will not even bother going through the rest of your website if your landing page does not offer satisfying information. Thus, spend time making a beautiful, informative landing page to excite your clients. Boson Hub offers exceptional web designing that will surely satisfy you and your customers.
Connect with Facebook Pages Related to Small Businesses
There are numerous Facebook pages out there that are comprised of people with small businesses like yours. Connecting with these groups and letting them know who you are will get you referrals from them. Usually, connecting with other small businesses will get you more clients because they are more willing to give referrals unlike big companies. Plus, they will also share their tips to targeting and getting more clients.
Ask Previous Clients for Referrals
Lastly, the easiest and most convenient way to gain more clients is to ask your previous clients for a referral. Their own personal network will likely take their word for your services compared to an advertisement. When they know that their friend was your client, they will take their word that your services are prime and prestige. It’s like a trustworthy yelp review for a great restaurant.
Boson Hub offers ways that you can build your clientele such as having the addition of a social media icon set integrated to your website. Also, Boson Hub’s designing background will make your website the way you want, and very professional. Enjoy getting more clients!